I’m a product leader and designer with 16+ years of experience building products across categories from early concept and strategy through development, sourcing, and commercialization.

I believe great products are built through great relationships. Some of the best work happens when designers, developers, factories, and suppliers operate as one team. I’ve always believed in treating factories as true partners, not simply vendors.

I also believe trial and error teaches you more than most books, unless it’s a Haynes Manual.

Outside of work, you’ll usually find me mixing cocktails, working on a vintage BMW, eating tacos, fly fishing, or booking the aisle seat.

MEET JIM.

Acknowledgements

  • 2025 - Best New Wading Jacket- Fly Fisherman Magazine - Grundéns Portal Gore-Tex Wading Jacket

  • 2024 - Best in Show: Warm Weather Technical Apparel (Men’s (ICAST) - Grundéns ToughSun Masked Hoodie

  • 2024 - Best in Show: Fly Fishing Technical and General Apparel (ICAST) - Grundéns Portal Gore-Tex Wading Jacket

  • 2024 - Best in Show: Fly Fishing Waders and Wading Boots (ICAST) - Grundéns Vector Zip Stockingfoot Wader

  • 2024 - Best Fly Fishing Jacket - Sports Illustrated - Grundéns Portal Gore-Tex Wading Jacket

  • 2023 - Best in Show (Confluence IFTD) - Women’s Outerwear - ORVIS PRO Jacket

  • 2023 - Best in Show (Confluence IFTD) - Men’s Outerwear - ORVIS PRO Jacket

  • 2022 - Editors Choice - Tails Magazine - Orvis Flats Hiker

  • 2022 - “Go-to Jacket for Sub Zero Temperatures” Outside Magazine - Orvis PRO HD Insulated Hoodie

  • 2022 - Best Wading Boot - Outdoor Life - Orvis PRO BOA Wading Boot

  • 2022 - Best Budget Boot - Outdoor Life - Orvis Clearwater Wading Boot

  • 2020 - Best New Boot- Fly Fisherman Magazine- PRO BOA Wading Boot

  • 2019 - Best New Jacket - Fly Fisherman Magazine- PRO Insulated Hoody

  • 2019 - Best New Fly Fishing Gear - Outside Magazine - Orvis Ultralight Waders

  • 2017 - Best in Show (IFTD) - Men’s Wading Boots - ORVIS Ultralight Boot

  • 2017 - Best New Boot - Fly Fishermen Magazine - Orvis Ultralight Boot

  • 2017 - Best in Show (IFTD) - Women’s Outerwear - ORVIS PRO Jacket

  • 2017 - Best in Show (IFTD) - Women’s Waders - ORVIS Ultralight Waders

  • 2013 - A’Design Platinum Award - IRWIN Tools FK Series Knives

  • 2012 - AMBA Innovation Award - Shur-line Deck Staining Groove Pad

GRUNDÉNS // ORVIS // STX // NIKE LACROSSE // IRWIN TOOLS // NEWELL RUBBERMAID